The Missionary Mogul

By ZEV CHAFETS

When Lev Leviev’s first son, Shalom, was born in 1978, Leviev decided to circumcise the baby himself. He was only 22 years old. He had never studied the art of circumcision and never performed one. But he had seen it done. His father, Avner, had been an underground mohel in Tashkent, the capital of Uzbek Republic, at a time when performing any Jewish ritual act could get you in trouble with the Soviet authorities. The family had been in Israel for eight years. There were plenty of trained ritual mohelim in Tel Aviv. But Leviev regarded the act of circumcising his own son as both a religious duty and the fulfillment of a family tradition.

Avner Leviev advised his son to prepare by cutting chicken legs, but young Lev felt no need to practice. “I knew what I was doing,” he told me when I spoke to him recently at his office in Yahud, a suburb of Tel Aviv. “I was a diamond cutter, after all. It’s not all that different.” He extended his hands, palms down, for my inspection and smiled. “I’ve got steady hands.”

In the years since he introduced his son into Israel’s blood covenant with the almighty, Lev Leviev has performed more than a thousand ritual circumcisions — many on the sons of employees in his ever-expanding business empire. In those years, Leviev has gone from impoverished immigrant to the man who broke the De Beers international diamond cartel. His companies build vast shopping malls, housing projects, highways and railways throughout Israel, the former Soviet Union and Western Europe. He owns everything from diamond mines in Angola to a string of 7-Elevens in Texas. Recently he has been buying up iconic American properties, including the former New York Times Building in Manhattan for a reported $525 million.

Lev Leviev is probably Israel’s richest man. Forbes ranks him 210th among the world’s wealthiest people, with an estimated personal net worth of $4.1 billion. (People close to Leviev put that figure closer to $8 billion.) However much Leviev has, he is hungry for more. His business role model is Bill Gates, whom he says he hopes to eventually join in what he calls, in Russian-accented Hebrew, “the world’s starting 10.”

Leviev admires not only Gates’s wealth but also his activist style of philanthropy. “A lot of very rich men wait too long to give their money away,” he told me. “Warren Buffett, for example. He’s in his 70s now, and he should have started earlier. But Bill Gates is a young man, and he’s already giving to help the world. That’s the right way to do it.”

Leviev, who is 51, is a legendary philanthropist, too — he refuses to say how much he gives away each year, but he did not dispute an estimate of $50 million. He does not share Gates’s universalist outlook, however. Leviev is a tribal leader, a benefactor of Jewish causes, particularly in the former Soviet Union, where he underwrites Jewish day schools, synagogues, orphanages, social centers and soup kitchens for more than 500 communities. To make this vast philanthropic enterprise run, Leviev subsidizes an army of some 10,000 Jewish functionaries from Ukraine to Azerbaijan, including 300 rabbis.

Most of the 300 rabbis are Chabadniks, adherents of the Brooklyn-based Hasidic group Chabad — fundamentalist, missionizing, worldly and centered on the personality and teachings of the late Menachem Mendel Schneerson, the Lubavitcher rebbe. Chabad is anti-abortion, regards homosexuality as a sexual perversion and generally finds itself aligned with other fundamentalist religious groups on American domestic issues. In Israel, it has supported right-wing Greater Israel candidates. Most controversially, during Rebbe Schneerson’s lifetime, Chabad entertained the notion that he might be the messiah; a vocal group in the community still does. (This led the ultrapious Rabbi Eliezer Shach to acidly define Chabad as the sect closest to Judaism.)

Lev Leviev’s loyalty to Chabad is unquestioning. “The rebbe is my role model, and my values are his values,” he says.

Lev Leviev arrived in Israel as a teenager in 1971, at a time when Moshe Dayan, hero of the Six Day War, was the legendary embodiment of the Israeli WASP (Well-born/Ashkenazi/Secular/Paratrooper). Immigrants were classified by their potential to attain this ideal. The Leviev family — unconnected, uneducated, not even real Russians but Bukharan Jews, primitives from the steppes of Central Asia — were classified as “bad material” and dispatched by government authorities to the dusty “development town” of Kiryat Malachi.

Avner Leviev enrolled his son in a Chabad yeshiva. It was a match that didn’t take. “I’m not a born yeshiva scholar,” Leviev admits. In Tashkent he had finished 10th grade. He left the yeshiva after a few months, ending his formal education. If Leviev regrets this, he doesn’t show it. “I just wanted to make money,” he told me.

Through a family friend, Leviev found work as an apprentice diamond cutter. It was industry practice not to teach anyone all 11 steps of the diamond-cutting trade, but Leviev paid his fellow workers to show him every facet of the process. By the time he finished an undistinguished stint in the rabbinical corps of the army, he was ready to go into business for himself.

“I never doubted that I would get rich,” Leviev told me. “I knew from the time I was 6 that I was destined to be a millionaire. I’d go with my father to shops, and while he was talking business, my eyes automatically counted the merchandise.”

Leviev chose a tough industry. “The diamond business is usually a family business,” says a Tel Aviv diamond merchant. “People accumulate wealth slowly, over generations. When Leviev started out, all he had was an amazing amount of ambition and the ability to understand the stone. Understanding the stone — that was the key.”

The headquarters of Leviev’s U.S. diamond company, LLD USA, is located at the mouth of the Manhattan diamond district, on the corner of 47th Street and Fifth Avenue. To get up to his office, you need to be both photographed and fingerprinted by a very high tech security system.

People who handle gems are cautious and security-conscious, and Leviev is no exception. Perhaps for that reason, many of his closest associates are relatives or longtime friends, most of them also Bukharan Jews. Paul Raps, the general manager of LLD USA, has known Leviev since they were both young diamond merchants in Ramat Gan. “One day we were sitting there, just chatting, and suddenly Leviev said to me: ‘You know what we need? We need to get our hands on the gelem.’ Uncut diamonds. I thought he was kidding. Nobody could find uncut diamonds back then.”

Before Leviev’s epiphany, the world’s diamond market was strictly regulated by De Beers, a company founded in the 19th century to mine its first shaft of diamond-bearing kimberlite. In 1930, De Beers established a cartel that over the next few decades came to dominate diamond mining in the Soviet Union, Africa and the rest of the world. It regulated the market through a system of “sightholders,” handpicked producers of rough diamonds and dealers of finished diamonds, who were allowed to buy quantities of unfinished diamonds at fixed prices, via De Beers.

When Leviev started out, there were about 100 sightholders around the world. They came to London several times a year and, at syndicate headquarters, were offered diamonds on a take-it-or-leave-it basis. Those who left it too often were decertified, and new sightholders were selected.

Small diamond cutters and merchants like Leviev couldn’t afford to buy from sightholders. They were allowed to buy rough diamonds from “secondary dealers” who managed to get their hands on small, smuggled quantities. It was a limiting arrangement, and Leviev didn’t like limitations. He applied to become a De Beers sightholder.

“There was resistance to him at first,” recalls the Tel Aviv diamond merchant, who knew Leviev at the time. “A lot of people thought he was uncouth, not really civilized. This wasn’t anti-Semitism. Most of the people who rejected him were European Jews themselves. Leviev was an outsider, a Bukharan. But he was so industrious, so ambitious, such a good businessman, that eventually they had no choice. They had to accept him.”

Soon Leviev became a rising star in the De Beers syndicate. He brought his extended family into his business, leveraged their resources and prospered. But he chafed under the control of the syndicate.

In the late ’80s, Leviev saw an opportunity. De Beers had encountered antitrust problems in the United States. In South Africa, the apartheid government that had worked with De Beers was losing political power. At the same time, the Soviet Union, whose leaders had long had a mutually profitable partnership with De Beers, was nearing collapse.

Leviev has a complicated relationship with his former homeland. In our first meeting, when I asked him about his boyhood memories, he surprised me by saying: “Fear. I grew up in fear.”

Tashkent is a Muslim city, and although there wasn’t much overt anti-Jewish violence, there was a climate of mistrust. “Many times I was beaten up in school,” he recalls. But his biggest fear was of the Communist government.

“As a boy, they used to make us stand at attention and salute the statue of Lenin,” he told me. “I’d curse him and the other Communists under my breath. They sent my grandfather to Siberia. They wouldn’t let us keep the Sabbath — we had to go to school on Saturdays. Just being Jewish was dangerous.”

Still, he saw business potential in Russia. He spoke the language, knew the local customs. His father, sensing danger, begged Leviev not to go. So Leviev traveled to Brooklyn, to the headquarters of the Lubavitcher rebbe, for a second opinion.

It is a meeting that has become folklore, both in Chabad and in the diamond industry. Leviev tells the story with obvious relish: “I spoke to the rebbe in Hebrew. I asked him, Should I go or not? He answered me in a kind of antique Russian. He said: ‘Go. Go to Russia and do business, but don’t forget to help the Jews. Remember your family tradition.’ ”

This was more than good advice. The rebbe’s blessing gave Leviev the keys to the Chabad network in the former Soviet Union at a very dangerous time.

Officially, Leviev was invited by the Soviet minister of energy in 1989, which was exploring ways of ending the De Beers grip on the country’s diamonds. “When I got there, Gorbachev was still in power, but you could sense that things were coming apart,” Leviev says. “Everything was unsettled, and I felt the fear again.”

There were other risks, too. To do business with the Russians, Leviev had to give up his position as a De Beers sightholder. This shook the international diamond business. “It was unbelievable,” says the Tel Aviv merchant. “He was breaking the rules, going after the source. When he succeeded in Russia, and then in Angola, others saw it and were suddenly emboldened. That’s how Leviev cracked the De Beers cartel. With the instincts of a tiger and the balls of a panther.”

There’s no need to cry for De Beers, which still controls a major share of the world’s uncut diamonds. But the syndicate no longer sets the worldwide market value of diamonds or decides who can manufacture and sell them.

Neither can Leviev. But he has become the world’s largest cutter and polisher of diamonds and one of its major sources of rough diamonds — the gelem he dreamed of.

A key to his success is his vertical integration. He mines the diamonds in Angola, Namibia and Russia, cuts and polishes them, ships them and sells them, wholesale and retail. He has a string of high-end shops in Russia and a luxury boutique, Leviev, on Bond Street in London. Next month, Leviev is opening a store on Madison Avenue in Manhattan, which, as the president of Leviev Jewelry, Thierry Chaunu, told a reporter, will cater to “the young hedge-fund professional who just got his bonus.”

One of Leviev’s first moves in Russia was to set up a high-tech cutting and polishing plant. It provided jobs and, more important, showed the Russians how they could gain control of their own industry. In turn, the Russian government helped him gain a foothold in Africa. In 1997, Leviev bought into the Catoca diamond mine, Angola’s largest, in a joint venture with the Russian state diamond company, Alrosa; a Brazilian partner; and the Angola state diamond company. Leviev soon established warm ties with the Angolan president, José Eduardo Dos Santos, who speaks fluent Russian from his days as an engineering student in the U.S.S.R.

When Leviev arrived in Angola, Dos Santos was fighting a civil war against Unita rebels, who were financed by the sale of smuggled “blood diamonds.” Leviev had a suggestion: Why not create a company that would centralize control of all diamonds? The company that grew out of that idea was the Angola Selling Corporation, or Ascorp, jointly owned by the Angolan government, a Belgian partner and Leviev. While Leviev’s plan took aim at the trade in conflict diamonds, critics say that Ascorp took advantage of mounting international pressure to establish and profit from a monopoly.

Unita surrendered in 2002, after the death of its leader, Jonas Savimbi. By then, the Angolan government had effectively pushed De Beers out of the country, and Ascorp had generated great sums for the Dos Santos government (and, it is rumored, the Dos Santos family), created thousands of jobs for Angolans in newly established factories and mines and made Lev Leviev a vast fortune. None of this would have been possible without the Russian connection.

On a shelf in Leviev’s Ramat Gan office sits a framed photo of Vladimir Putin. Leviev describes him as a “true friend.” The offices of many Israeli business magnates feature photographic trophies, grab-and-grin shots with (in ascending order of importance) the prime minister of Israel, the president of the United States, Bill Clinton and A-list Hollywood stars. Leviev has a different collection. Aside from the Lubavitcher rebbe and Vladimir Putin, there are photos taken with the leaders of Azerbaijan, Armenia and Kazakhstan, for which he serves as honorary consul in Israel. (“Yes, I saw ‘Borat’ ” Leviev told me wearily. “Yes, I thought it was funny. But silly.”) Leviev’s picture gallery reflects his status as the president of the Federation of Jewish Communities in the former Soviet Union, an organization he has led since 1998. Nobody knows exactly how many Jews live in the former Soviet Union, but estimates range from 400,000 to upward of one million. Leviev leads them with his checkbook.

“When it comes to contributing to the Jewish people, Lev Leviev is in a class by himself,” says Natan Sharansky, the former Soviet dissident and former Israeli deputy prime minster. “I know a lot of rich people who give money. But Leviev is on a completely different level. He’s building entire communities.”

More than this, he is a power broker and intercessor on behalf of beleaguered Jews throughout the former U.S.S.R. Take, for instance, the case of the Jewish private schools in Baku, Azerbaijan. Three years ago the government, concerned about the influence of neighboring Iran and the spread of local madrassas, decided to close all the private schools in the country. This, of course, included the Jewish school in Baku, Azerbaijan’s capital. The community elders petitioned the government, but to no avail.

“They even tried to get American Jewish organizations to intervene,” Leviev recalled. “But the Jewish organizations couldn’t do a thing.” He smiled thinly. He has a generally low opinion of American Jewish activists, especially his fellow billionaires.

And so Leviev decided to ride to the rescue. He flew to Baku on his private plane, parked at the airport and went straight to the synagogue.

“The Jews were all gathered there,” he recounted in what is obviously a favorite story. “I told them to wait while I talked to the president.” At the time, that was Heydar Aliyev. “There were journalists in his outer office. Everyone was excited to see me there, because they thought I had come to invest money in the country. Heydar thought so, too. He said: ‘Just tell me what you’re interested in — oil? Gas? Tourism? What can I do for you?’

“I asked him, ‘How can I invest in a country that doesn’t like Jews?’ Heydar got very upset when I said that. He began telling me how many Jewish friends he had and how much the Jews had contributed to his culture and the country and so on.

“ ‘But you’re closing down the Jewish school,’ I told him. ‘I’ve come to ask you to allow it to remain open. Right now the Jews of Baku are gathered in the synagogue, awaiting your answer.’ ”

Leviev paused at this point in the story. Dramatic tales of peril and salvation are part of the Chabad oral tradition.

“Heydar consulted his advisers,” Leviev said. “Then he returned to me and said: ‘The school can remain open. All right?’

“I told him: ‘Well, there’s another problem. The Jewish institutions here are in bad shape. Can you arrange for me to acquire a plot of land to rebuild?’

“ ‘Yes,’ said Heydar. ‘Is that all?’

“ ‘Not quite. I’d appreciate it if you would personally open the school next year. That way there will be no misunderstandings about what the government’s position is.’

“Heydar said: ‘I’ll do that. Are you satisfied now?’

“I told him: ‘Just one last thing, sir. Those journalists in your outer office? Would you mind announcing our agreement to them?’ ”

After Aliyev’s press conference, Leviev remembers returning triumphantly to the synagogue to deliver the good news. Shortly thereafter, Aliyev died and was succeeded by his son, with whom Leviev is on friendly terms.

“And did you invest after that?” I asked.

Leviev smiled. “No,” he said. “Azerbaijan has so many natural resources they don’t need my investment. But I told them that they would get a blessing from God.”

Leviev insists that he maintains a strict division between his community leadership and his business dealings. Perhaps this is so, but the republics of the former Soviet Union are not famous for their transparency. At any rate, business depends to a large extent on personal and political access. “A big part of our analytical value depends on the perception that we can get anything approved in Russia,” says Jacques Zimmerman, the vice president for communications of Africa Israel, Leviev’s international holding and investment company.

This perception has been strengthened by public displays of affection between Putin and Leviev. In 2000, the Russian president was the guest of honor at the opening of the Jewish Community Center in the Marina Roscha district of Moscow, which Leviev played a major role in building. It was a gesture widely interpreted as a sign of good will not only toward Russia’s Jews but toward Leviev himself.

Putin also took Leviev’s side in a dispute over the post of chief rabbi of Russia, backing Leviev’s candidate, Berel Lazar, over Adolf Shayevich, who held the position. The Kremlin’s endorsement of Lazar was a final confirmation that Leviev had achieved a typically audacious and improbable victory — putting the fundamentalist Chabad in effective control of the assimilated, mostly irreligious Jewish communities of the former Soviet Union.

Lazar’s selection has been quite controversial not only in Russia but also among Jewish groups in Israel and in the U.S. But Chabad is nothing if not practical, and they have taken a gradualist approach to winning over Russia’s secular Jews. Schools enroll nonreligious students and offer them a full government curriculum, along with some beginner’s Torah studies. Community centers hold coeducational social events. There are even mixed dances.

Such modernity comports with Leviev’s personal style, which is, in its outward aspect, Chabad-lite. He once made headlines by closing his upscale mall in Ramat Aviv — a bastion of WASP Israel — on the Sabbath, and officially his businesses are closed on Saturday. But he maintains a “don’t ask, don’t tell” policy for his Israeli executives, some of whom hold unofficial meetings and phone sessions on the Sabbath. Abroad, some of the businesses Leviev owns an interest in work seven days a week, and his American 7-Elevens sell nonkosher food. Leviev himself strictly observes the Sabbath, but he has been known to interrupt his weekday prayers for important phone calls.

Unlike many Chabad men, Leviev is clean-shaven, wears stylish business suits open at the collar and sometimes lounges in jeans, and his small black skullcap is barely visible. He is also something of a feminist. The women in his office, including his private secretaries, are allowed to wear slacks, a violation of strict Orthodox custom. Leviev’s two eldest daughters have been brought into the business as senior executives. Zvia, a mother of four who runs international marketing and mall businesses for her father, is frequently mentioned in the Israeli press as a potential successor. Leviev is proud to have raised his nine children in B’nai B’rack, Tel Aviv’s ultra-Orthodox suburb, but he is planning to move to an estate in Saviyon, the equivalent of going from Borough Park to Scarsdale.

Leviev’s pragmatism ends, however, at the vexing and fundamental question of who is a Jew. American Reform Judaism recognizes patrilineal descent. The State of Israel grants citizenship under the Law of Return to people with a single Jewish grandparent. But Leviev accepts only the Talmudic rule that a Jew is anyone born to a Jewish mother, or someone who has undergone an Orthodox conversion and agreed to keep all 613 Jewish laws.

There are a great many people who regard themselves as Jews but do not meet these criteria. In Israel alone, there are an estimated 300,000 among Soviet immigrants, and perhaps more than that in the former Soviet Union. “What do you do about all these people?” I asked Leviev. “Just write them off?”

Leviev’s answer: “It’s not a matter of what I do or what I want. I have no choice. The law is the law.”

A few years ago, concerned Bukharan Jewish immigrants in New York reported to Leviev that their children were being corrupted by the public schools of Queens. “The kids were going out with Pakistanis, Puerto Ricans, all sorts of people,” I was told by one of Leviev’s intimates. Leviev would have been equally horrified to learn that the Bukharan Jews of Queens were hooking up with descendants of the Mayflower.

In response, Leviev donated the money for a private school in Elmhurst. He picks up the tuition tab for the entire student body — about 800 kids at an estimated $18,000 a pop. Leviev regards this as a pilot project. His goal, I was told by his assistant, Shlomi Peles, is to make a free Orthodox Jewish education available to every Jewish child in United States.

The educational project is just one part of Leviev’s recent discovery of America. After 9/11, he and a partner bought the JP Morgan building near ground zero at a bargain price (a reported $100 million), converting it into luxury condominiums and clearing a very handsome profit. It made him a believer in New York.

“Every building is half a billion dollars,” he told me. “All you need is a global perspective. I knew New York would come back.”

Jacques Zimmerman, who handles communications for Africa Israel, told me: “Lev’s natural tendency, his home court, is Israel and Russia. But he is constantly looking to expand.”

The engine for this growth is Africa Israel. The company is publicly traded on the Tel Aviv Stock Exchange and handles Leviev’s businesses, not including privately held diamond interests. Leviev personally owns about 75 percent of Africa Israel, which was valued, in mid-July, at approximately $5 billion.

According to Zimmerman, Africa Israel has made a “strategic decision” to think big. “The work involved in large and small projects is about the same, so why not do big projects?” In Moscow, Africa Israel is currently building a million-square-foot mall as well as another 750,000-square-foot mall that is entirely underground. It is the lead partner in a consortium that is building the subway in Tel Aviv. Africa Israel is active in China, India, the Philippines and Latin America as well.

“We’re worldwide, but our emphasis is moving more and more to the United States,” Zimmerman says. “In the last six months, we’ve bought into more than a billion dollars’ worth of projects in Manhattan, and that’s going to grow.”

Africa Israel’s American holdings include not only the former New York Times Building but also a half-share of the Apthorp apartment building on the Upper West Side and the Clock Tower on Madison Avenue, 1,700 Fina gas stations around the country and development projects in Los Angeles, San Francisco, Miami and Phoenix. Recently the company announced it will be opening a giant Hard Rock amusement park in Myrtle Beach, S.C.

“All you need to do business in America is a good name, and banks will lend you all the money you need,” Leviev told me with enthusiasm.

Israel is a society in which successful people are rarely praised. But I encountered very little criticism of Leviev there, even from members of the Jewish WASP business establishment. “He’s still an outsider,” one high-powered Tel Aviv lawyer told me. “We don’t know anything about his personal life. But from what anyone can tell, he’s clean. You read about him in the business pages of the newspaper, not the gossip columns.”

One of Leviev’s greatest admirers is Eitan Raff, chairman of Israel’s Bank Leumi, from which Leviev bought Africa Israel in 1996. The sale was controversial at the time. “He was a Russian,” Raff says. “We didn’t know him or anything about him. We thought he might be some kind of oligarch. I hired two or three investigators to check him out. He came up clean.”

There were a number of foreign suitors for Africa Israel, but after fighting broke out in Jerusalem between Israeli and Palestinian gunmen, they became skittish and withdrew, leaving Leviev as the sole bidder. The asking price was $400 million, and Bank Leumi had to sell; it had been ordered by a court to divest itself of nonfinancial holdings, including Africa Israel, by a certain date. Leviev had the bank over a barrel. “What would you say to $330?” Leviev asked Raff.

“No, it’s worth four, that’s the fair price,” Raff said.

Leviev stuck out his hand, diamond-business style. “Four,” he said.

“He acted with great probity,” Raff says. “He didn’t try to take advantage or squeeze. His word is his bond,” he says. “Look, I’m a kibbutznik. Leviev and I aren’t from the same world at all. But I consider him a friend, and I think he’s an example of what the head of a public company should be.” Leviev’s biggest public-relations problem is his association with Arkady Gaydamak, a mysterious Russian-Israeli billionaire of unsavory reputation, now under indictment in France for a variety of offenses, including gunrunning and money laundering. Gaydamak, who cuts a flamboyant figure and recently established his own political party in Israel, is reputed to have made his fortune selling arms in Angola in partnership with various European, Israeli and African military and government figures.

Leviev says he was first introduced to Gaydamak by the former Mossad chief Danny Yatom. They certainly knew each other. According to the Center for Public Integrity, a nonpartisan journalism group based in Washington, Leviev and Gaydamak jointly acquired a metallurgy plant in Kazakhstan in 1999. A year later, Gaydamak bought a 15 percent share of Africa Israel, which he later sold. Leviev swears they are no longer partners, but the relationship has stained his reputation.

Unlike Gaydamak, Leviev has thus far steered clear of Israeli politics. That doesn’t mean he lacks influence, however. He meets from time to time with the nation’s leaders, mostly to discuss the economy. He owns Israel’s Russian-language television station, which reaches about 15 percent of the population. Despite his allegiance to Chabad, Leviev is considered a moderate. “He’s not one of the crazies,” a former adviser to Ariel Sharon told me. “Certainly not a Greater Israel man.”

Leviev’s global view is Moscow-centric and more than a little Machiavellian. He says he believes, for example, that America’s difficulties in places like Iran, Syria and Venezuela come primarily from George W. Bush’s failure to come to Russia’s economic aid. “If Bush had invested $100 million to help the Russian economy early in his first term, he’d have Putin’s friendship,” he says. “Instead, Bush put the money into a war with Iraq, and he’s been paying for it all over the world ever since.”

The first time I spoke to Leviev, he denied that he had any personal political aspirations. Three days later, he wasn’t so sure. “Would I like to be prime minister?” he mused. “I might. When I turn 60.”

That’s nine years off. At Leviev’s pace, nine years is a lot of time — time enough to make his way into the Forbes “starting 10,” time to complete the Chabadization of Soviet Jewry and time, perhaps, to make a run at becoming Israel’s first Russian-Bukharan-mohel-mogul prime minister.

Zev Chafets is a frequent contributor to the magazine and the author of ‘A Match Made in Heaven: American Jews, Christian Zionists and One Man’s Exploration of the Weird and Wonderful Judeo-Evangelical Alliance.”